WESTMINSTER POLL
Ipsos – 30 July-4 August 2026
Fieldwork30 July–4 August 2026
Sample1,033
| Labour | 28% |
|---|---|
| Reform UK | 25% |
| Conservative | 18% |
| Green | 12% |
| Liberal Democrats | 9% |
| Restore Britain | 4% |
| SNP | 3% |
| Other | 1% |
| Plaid Cymru | 1% |
Party figures are shown where available in our records, including SNP and Plaid Cymru. A missing entry does not mean zero. Other follows the pollster's published grouping.
Labour led this Ipsos Westminster voting-intention poll on 28%, followed by Reform UK on 25% and the Conservatives on 18%.
Change since the previous Ipsos poll
Compared with Ipsos's previous poll (25–30 June 2026):
| Party | Previous | This poll | Change |
|---|---|---|---|
| Labour | 24% | 28% | +4 |
| Reform UK | 26% | 25% | −1 |
| Conservative | 18% | 18% | – |
| Green | 13% | 12% | −1 |
| Liberal Democrats | 11% | 9% | −2 |
| SNP | 3% | 3% | – |
| Plaid Cymru | 2% | 1% | −1 |
Changes are in percentage points. Small movements between polls may reflect sampling variation rather than a sustained change in support.
Other recent Ipsos polls
For a wider comparison across pollsters, see the UK Decides Poll of Polls.
Source: Original poll publication